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DSP

Viant Technology (DSP) Stock Forecast & Price Target

Viant Technology (DSP) Analyst Ratings

Based on 8 analyst ratings
Strong Buy
Strong Buy 75%
Buy 25%
Hold 0%
Sell 0%
Strong Sell 0%

Bulls say

Viant Technology is poised for strong growth as it benefits from the pain suffered by one of its major rivals, as the recent dust-up between The Trade Desk and Publicis has driven more marketer interest towards Viant. The company's unique Household ID covers 95% of the US, giving it an edge over competitors such as The Trade Desk and RampID, and its recent acquisition of IrisID has boosted its bid volume and is expected to drive growth in connected TV (CTV) advertising. Additionally, Viant's strong client and tech momentum, along with its attractive valuation compared to its peers, make it a strong investment opportunity.

Bears say

Viant Technology is facing multiple challenges that contribute to a negative outlook on its stock. The company's limited TVision panel, competition from other DSPs, and potential disruptions from its latest AI-powered platform rollout may hinder its growth potential. Furthermore, macro pressures and uncertainties, including tariff-related concerns, could lead to a decrease in digital ad spending by the company's customers. Lastly, the rise of AI technology in the advertising industry could limit available inventory for independent DSPs like Viant.

Viant Technology (DSP) has been analyzed by 8 analysts, with a consensus rating of Strong Buy. 75% of analysts recommend a Strong Buy, 25% recommend Buy, 0% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Viant Technology and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Viant Technology (DSP) Forecast

Analysts have given Viant Technology (DSP) a Strong Buy based on their latest research and market trends.

According to 8 analysts, Viant Technology (DSP) has a Strong Buy consensus rating as of May 5, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $17.81, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $17.81, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Viant Technology (DSP)


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Disclaimer: Any investment listed here, which may be available on the Public platform, is intended to be used for informational purposes only, should not be the sole basis for making an investment decision, and is not a recommendation or advice.